cult+king

pretty without the poison. a movement for positive, disruptive change.

Perfect for the minimalist with high standards.

CULT+KING is genderless, poisonless, plasticless, conglomerate-free, gluten-free, silicone-free, chemical-free, and made for EVERY BODY, whether you have locked or loose hair. Less is so much more.

CULT+KING is not a dread-specific hair care line, but lucky for us, their natural formulations mean that many of their products contain only dread-safe and dread-beneficial ingredients. Check out the ingredient lists on each product page, and you'll understand my love - Blueberry extract, Banana juice, Holy-Basil, Saw Palmetto, and on and on. And these ingredients are at the top of the list, not thrown in tiny amounts at the very end to make it look better than it is. CULT+KING is legit.

And it's all packaged in the sexiest glass bottles you've ever seen. Keep them and purchase refill bottles & pouches made from infinitely recyclable aluminum. Save money. Help our Mother.

Having dreadlocks, we treat our hair less often. So when we do, let's make sure we're nourishing them with the very best ingredients. For hair that is soft and strong. Ditch the itch. Have locs that shine.